学校导航

公共事务及传讯(pubcom)

社交媒体政策

Lewis & Clark is committed to creating a strong, dynamic online community of students, alumni, faculty, staff, prospective students和 other key influencers. We believe that growing a 统一 online community best serves our constituencies, strengthens the reputation of Lewis & Clark as a whole和 offers the most effective communication strategy. 

社交媒体的问题?接触网络内容和社交媒体经理 迈克尔·曼斯

PubCom maintains an official Lewis & Clark presence on Facebook的 (大学本科, 毕业, 推特,LinkedIn(大学本科, Instagram的, snapchatYouTube的. In addition, we assist departments, organizations和 other official entities of Lewis & Clark in establishing blogs through blogs.lclark.edu,一个WordPress的multiblog网站由pubcom管理。

Lewis & Clark’s presence on social media sites is an extension of the college’s identity. As such, PubCom is charged with building and maintaining the college’s online presence both in its visual identity and content. 

如果他们创建自己的社交媒体,部门和办公室必须做好准备,以保持它,并保持更新,因为他们会与部门的网页。

任何部门探索建立一个社交媒体网站自身的存在的想法是要求赋予与pubcom讨论过程和地址配置文件命名约定,显卡的需求,等等。

建立职务或行政部门的独立社交媒体之前,校园社区的成员应考虑以下几点:

  • 什么是我们使用社会化媒体的目标是什么? (例如,是否存在我们正在试图与社交媒体达成一组?会是什么我们都喜欢他们知道吗?)
  • 我们有足够的人力资源来维持一个社会化媒体的存在?
  • 是我们部门的网页得到足够的重视,使增加新的通信的责任似乎是合理的?
  • 有需要的学术或常年账户或者是我们需要特定时间?
  • Would we better served by working through the main Lewis & Clark channels?
  • 我们可以建立一个强大的在线社区进行有效的沟通信息,还是我们使用其他网点提供更好的服务?

Inactivity on any social media channel is considered detrimental to Lewis & Clark’s online identity and PubCom will ask individuals or departments using the Lewis & Clark name to consider shutting them down if they are not maintained.

Regardless of the service used (including those not listed above or below) community members should notify PubCom of all social media accounts in use by Lewis & Clark entities, along with a primary contact responsible for the account.

Facebook的

PubCom maintains three official Facebook的 pages for Lewis & Clark—one representing each school. Each school page is managed in conjunction with primary communicators for the respective school.

对于专附属Facebook页面请求将通过卷筒纸内容和社交媒体管理器处理。该页面管理员权限将被授予该人或负责维护网页内容的人。网页内容和社交媒体经理必须始终坚持任何Facebook的页面上的管理员位置。 了解更多有关的网页Facebook的的条款。

The cover images for all Lewis & Clark Facebook的 pages will maintain a consistent graphic identity that is approved through PubCom.

Lewis & Clark Facebook的 groups may be created at any time. Facebook页面提供了一定的优势超过Facebook的的群体,但也伴随着额外的责任。 了解更多有关页面和组之间的差异。 任何人不确定是否要创建一个页面或一组被鼓励接触 迈克尔·曼斯

pubcom有权关闭那些处于休眠状态的超过六个月Facebook的页面管理权限。

推特

推特账户可以由负责发布更新个人创建。创造了他或她的部门的帐户前,一个工作人员或教员应联系pubcom讨论命名惯例。一个部门的电子邮件地址或别名必须注册帐户时,确保接触点总是可以达到使用。

YouTube的
让你的视频在YouTube的上: 

选项1

PubCom maintains three official YouTube的 channels for Lewis & Clark—one representing each school. A community member interested in posting a video to any of our channels should contact the Director of Mulitmedia and Internal Communications Vanessa Holmgren (503-768-7992 or holmgren@lclark.edu).

选项#2

探索创建YouTube的频道的想法任何部门或个人被要求赋予与pubcom讨论过程和地址配置文件命名约定,显卡的需求,等等。

Please consider that once channel is live, departments and offices must be prepared to maintain the channel with a reasonable amount of fresh content—as they would with a department webpage. Inactivity on YouTube的 is considered detrimental to Lewis & Clark’s online identity and PubCom may ask individuals or departments using the Lewis & Clark name to consider shutting it down if it is not maintained.

Community members should notify PubCom of all YouTube的 channels in use by Lewis & Clark entities, along with a primary contact responsible for the channel. 

有关更多信息,请联系mulitmedia和内部沟通凡妮莎霍姆格伦(503-768-7992或holmgren@lclark.edu)的董事。

博客

谁正在考虑建立博客,将作为在大学,一位部门负责人渠道机构实体,一个发布,一个学生组织,社区成员的长期过程,pubcom可以创建一个独特的blogs.lclark.edu地址和帮助制定战略的最佳博客做法。

提供blogs.lclark.edu决定托管将与请求ag旗舰厅国际平台谁将会保持博客以及它是否是一个可管理的和现实的承诺ag旗舰厅国际平台时间和人力资源的博客和讨论的代表举行会议后确定。 

的WordPress支持的可用性,在安装主题,插件和其他演员的决定是在pubcom / NEWMEDIA的自由裁量权,并根据工作量的优先级。

Beginning in FY 2011-2012, Lewis & Clark will cease publishing faculty members’ personal blogs on the institution’s servers和 will encourage professors who currently blog at lclark.edu to move their blogs to an outside host.

这种变化在政策/做法不会影响教授们的教学博客;即博客专门用来作为自己的班级的资源,作为家里的教学大纲,链接,读取数据等

问题吗?

pubcom可以达到 public@lclark.edu 发起一个ag旗舰厅国际平台社会化媒体需要交谈。迈克尔·曼海姆,我们的卷筒纸内容和社交媒体经理,也可以在达到 mannheimer@lclark.edu 为您排忧解难!